Specialist GA4 Migration Services

Making the transition from Google Analytics 3 to Google Analytics 4 is easy with the aid of our migration specialists.

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Attention! Google is Saying Goodbye to GA3

 

Starting on July 1, 2023, the Universal Analytics properties will stop processing new data as Google released Google Analytics 4(GA4) and advise all users to upgrade to the most recent version.

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WafiMedia provides professional GA4 migration services to make the transition from GA3 to GA4 simple for you. In order to continue tracking important data and gauging your success with Google Analytics, our team of committed migration experts will work with you to ensure a smooth transition.

Step into the Future with Google Analytics 4

 

With its most recent release, Google Analytics 4, you can assess your progress more precisely than ever before thanks to a number of new features and functionalities. You can data collection, additional conversion metrics, and extended reporting capabilities.

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Understand Your Customers Across Key Points

 

With the help of our GA4 setup services, you’ll be able to design unique reports and dashboards that will provide you with information about each step of the customer journey, from the first visit to the last conversion. As a result, you’ll have access to a wealth of information that will enable you to better understand your target audience and plan your marketing strategies.

Improve ROI with Data-driven Attribution

 

With Google Analytics 4, you can better understand the influence that each channel plays in your conversions thanks to data-driven attribution that has been improved. This makes it easier to make smart choices about your marketing and advertising. With GA4, migration, you can determine which channels are most successful at generating conversions and decide more wisely how to spend your marketing budget to maximise ROI.

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Measure Engagement & Conversions

 

You can optimise the performance and user experience of your website by using GA4’s enhanced engagement and conversion metrics. With the help of these new metrics, you can monitor how visitors use your website, spot potential areas for development, and assess the effectiveness of your marketing initiatives.

Get More Out of Your Data

 

In the modern digital environment, data is essential for success. Expanded reporting tools in GA4 give you more in depth understanding of how well your website is performing. You’ll have more data at your disposal to guide your digital marketing strategy once you migrate to GA4. By changing, you can also find and address any problems that might be preventing your website from performing as it should.

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Powerful Insights Driven by Machine Learning

 

The core of GA4 is advanced machine learning, which provides you the ability to unearth insights that were previously concealed in your data. With a Google Analytics 4 property, you can use machine learning to quickly find trends and patterns in your data and receive suggestions on how to build a more useful website.

Manage Your GA4 Migration & Setup with Ease

 

The shift from GA3 to GA4 can be difficult, but with Vsourz on your side, the process will go smoothly. Our team of devoted migration specialists is at your disposal to make sure you can keep collecting data and using Google Analytics 4 to gauge your achievement.

 

1

Set Up a Google Analytics 4 Property

When switching to GA4, the first step is to add the tracking code to your website. In order to keep tracking your data precisely and successfully, our team of experts can assist you in configuring and setting up GA4.

2

Create Custom Audiences

The ability to create custom audiences is one of Google Analytics 4's best features. With the aid of our experts, you can segment your data using this feature to develop marketing campaigns that are more specifically targeted and produce better results.

 

3

Setup GA4 Conversion

Conversion tracking must be set up for your GA4 setup to work at its best. We'll assist you in setting up this feature so you may assess the effectiveness of your marketing initiatives and decide where to focus your money.

4

Customise User & Event Data Retention

Your ability to migrate to Google Analytics 4 gives you more control over data preservation. This implies that you have complete control over how long you want to preserve user and event data. We'll work with you to choose the best data retention strategy for your company while making sure you abide by all applicable laws.

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Integrate Google Signals

With the help of Google Signals, a feature of GA4, you can gather information from all stages of your marketing funnel and use it to enhance your campaign strategies and conversion rates. To fully utilise this potent tool, we'll assist you in integrating Google Signals into your GA4 analytics.

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Connect GA4 To Google Ads

It's crucial to link GA4 to your Google Ads account if you use it in order to track your data and assess the success of your marketing campaigns. When you switch to GA4, Vsourz specialises in connecting GA4 to Google Ads to make sure you don't miss any crucial ad metrics.

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Track Users Across Domains

A GA4 feature that lets you track users across multiple domains is called cross-domain tracking. We are skilled at establishing cross-domain tracking so you can get a complete picture of your user's journey and track user behaviour even if your customers have switched to another domain.

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Monitor eCommerce Via Google Tag Manager

You can keep an eye on your eCommerce data with Google Tag Manager, which also makes it simple to implement GA4 tracking code. Our team can assist you in setting up Google Tag Manager so you can easily track customer behaviour and benefit from improved Google Analytics 4 eCommerce tracking.

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Create Event-Scoped Custom Dimensions

You can collect information about the people who visit your website using custom dimensions that isn't typically possible with Google Analytics. We know how to set up event-scoped custom dimensions so you can begin using Google Analytics 4 to track particular events and gain priceless insights.

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Design Custom Event Triggers

Setting up customised event triggers can help you track data that Google Analytics 4 would typically miss if your website has special event features. We can assist you in creating these unique event triggers so you can monitor the information that is most crucial to your company.

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Migrate GA3 to GA4

If you are still using GA3, if you don't start preparing your GA4 configuration soon, you will lose out on important user data. Let our team of GA4 migration specialists assist you so you can benefit from a tonne of new features and improved data tracking functionality.

Why Make the Switch to Google Analytics 4?

 

If you don't start transitioning your website, you won't be able to track your data efficiently when Google changes over to GA4. A far more user-centric experience offered by GA4 will allow you to create a clearer picture of your client journey. Your company will gain countless advantages when you switch to GA4 thanks to enhanced visualisation capabilities and greater predictive analytics.

A Plethora of Parameters

The ability to access a variety of parameters that weren't accessible with GA3 is one of the best things about GA4 migration. This will enable you to view your data much more precisely and comprehend exactly what your users are doing on your website.

Built for a Privacy-Focused Future

GA4 was developed with Google's concerted efforts to move toward a privacy-focused future in mind. GA4 is the ideal option for businesses looking to comply with privacy regulations because it has data retention policies that give you total control over how long your data is stored.

Cross-Platform Analysis

The ability to gather data from various platforms and analyse it all in one location is another significant advantage of GA4 over Universal Analytics. This gives you a complete picture of your customers' journey and aids in optimising your marketing initiatives.

Improved Customer Journey Tracking

The ability to gather data from various platforms and analyse it all in one location is another significant advantage of GA4 over Universal Analytics. This gives you a complete picture of your customers' journey and aids in optimising your marketing initiatives.

Improved User Engagement Analysis

You can now analyse user engagement in greater detail than ever before thanks to GA4 migration. You can configure extra features like custom event triggers, which give you the ability to track crucial customer data and comprehend precisely how your users are using your website.

More Powerful Audiences for Ad Campaigns

You can build more potent audiences for your ad campaigns with Google Analytics 4. You can create audiences that are highly targeted for your marketing efforts and more likely to convert into paying customers by combining first-party data with third-party data.

Simplified Goals & Events Set Up

Setting up goals and activities is also made easier when you transition to GA4. You can set up these features much more quickly and easily with a user-friendly interface. This allows you to focus on other important business tasks while saving you a lot of time.

Enhanced Visualisations & Reporting

Any business that wants to make data-driven decisions must have clear visualisations and reporting. Enhancements to visualisations and reporting capabilities offered by GA4 analytics give you access to previously unrecognised perspectives on your website usage data.

Contact our team of migration experts right away to take advantage of all the enhanced analysis and reporting features GA4 has to offer.

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Frequently Asked Questions

 
Many people are still asking “Should I use GA4 or universal analytics?” The truth is, if you don’t make the switch to GA4, your business will miss out on all the benefits that GA4 has to offer. And eventually, Google will make Universal Analytics completely obsolete, and you will not be able to access your Universal Analytics data or view your reports. Although Google has not yet announced the date when this will happen, it’s better to start making the switch now while there is still enough time.
No, your use of Google Tag Manager won’t affect your migration to GA4. GA4 has been designed to work seamlessly with Google Tag Manager, so you can continue using Google Tag Manager to manage your tags and tracking code. With Google Analytics 4 ecommerce tracking is a breeze.
If you switch to GA4, you’ll likely need to update your cookie prompts since the way you track your customer data will have changed. To ensure you remain compliant with privacy regulations, it’s best to consult with a GDPR expert and a GA4 guide before making any changes to your cookie notification prompt.
When you migrate to GA4, you will still have access to all your data from Universal Analytics for six months (after July 1 2023). However, it’s important to note that when you compare GA4 vs GA3, the former uses a different data model than Universal Analytics, so you won’t be able to merge your data together. And if you want to hold onto your Universal Analytics data indefinitely, then it’s important that you export your historical UA reports during the six-month period, or you risk losing your data.
Yes, GA4 is still useful if you don’t have a mobile app version of your website. While GA4 does have the added feature of providing in-depth app usage analysis, it will still allow you to collect data from the desktop and mobile versions of your website, even if you don’t have a mobile app. Google Analytics 4 enhanced ecommerce features also make it ideal for any ecommerce store even if you don’t have an app version.

Stay Ahead of the Curve with GA4

 

In this article we discussed about Google Analytics 3 and Google Analytics 4. If you would like to learn about Google Analytics 4 that how it is more helpful than GA3, you are write place. In this article we gave you all kind of information, and steps to help you.

Contact A GA4 Expert Now
 

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